Live Chat is an online communication system that enables you and your customers to chat in real-time. It is a great alternative to phone calls and emails. 

 With a real-time chat service, customers who go to your web site can instantly speak with a live customer service agent. By simply submitting a comment, they can receive an instant reply and engage in a conversation with the live service agent. Here are a few major benefits of using it in your customer service.

Reduce cost

According to a research study by Forrester, customer service provided by real-time chat is 17-30% cheaper than a phone call. That’s because a phone does not allow you to manage multiple customers at the same time. Whereas, managing multiple customers is a lot easier with it, allowing companies to save time and resources.

Live Chat boost Sales

An American Marketing Association Study claims that using real-time chat can boost conversions by 20% and that the typical ROI rate from a paid live chat tool for the sales team crosses 300%. What’s more, the study also reveals that people who use the tool are three times more likely to make the purchase in comparison to those who don’t.

Improve Customer Loyalty

Comm100 discovered that 82% of customers were satisfied with their live chat experience, compared to just 61% of email users and a worrying 44% of phone users.

Overall, it is the best sales conversion hack today. From customer acquisition to conversion, the tool helps a brand to engage with visitors in real-time and resolve their questions faster.

Apparently, customers feel more confident if they find a live chat software solution on a website. That’s because they know that their queries will be resolved in no time.

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