Case Study


Maximizing revenue growth for India’s largest Iron & Steel Company

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About the client


Amongst the top steel-producing companies in the world, the client is also known as the center of the Iron & Steel industry in India. The client operates out of over 25 countries, with key operations in India, the UK, and the Netherlands. Ranking #1 in the Dow Jones Sustainability Index in 2018, the client has a rich history of growth and plays a key role in the Steel Industry of the Asia-Pacific region.

Need Gap


Low sales conversion & blocked sales funnel

Analysis of lead journey & sales trends

Enhancement of outbound sales

Identifying order cancellation trends

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