Case Study

Boosting customer experience & app adoption for leading commercial bank

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About the client

Launched in 2017, our client has a suite of smart banking products and enables financial inclusion of underbanked base of the pyramid, mass retail, and micro & small enterprise segments. It has 500+ banking outlets and 5000+ serving customer’s needs across 13 states.

Need Gap

Upgrade existing customers to better devices and deals

App-onboarding of existing bank customers

Acquire newer customer base

Enhance customer banking experience

Account Activation

Optimize account usage & activation for dormant users


Documentation & Verification

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