Case Study

200% Increase in daily average sales value for India’s largest iron & Steel company

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About the client

Amongst the top steel producing companies in the world, the client is also known as the center of the Iron & Steel industry in India. The client operates out of over 25 countries, with key operations in India, UK and Netherlands. Ranking #1 in the Dow Jones Sustainability Index in 2018, the client has a rich history of growth and plays a key role in the Steel Industry of the Asia-Pacific.

Increase in MoM average revenue/sales count

Low sales conversions & blocked lead funnels

23.4 QoQ leads generated

Analysis of lead journey

Worth products sold to drop out prospects

Identification of trends leading to order cancellations


Enhancing outbound

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